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Content advertising

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Affiliate Cash Vault.
New fail-safe system virtually runs 100% on autopilot. Just set it and forget it!

Author: Emma

Content advertising, sometimes called contextual advertising, paired with a sound strategy has proven it can help online advertisers obtain new sales, generate leads, and lower a company's online cost-per-acquisition. Google published a case study about DeGagne and our valued client about the success we have reaped from content advertising. Content advertising, sometimes called contextual advertising, paired with a sound strategy has proven it can help online advertisers obtain new sales, generate leads, and lower a company's online cost-per-acquisition. Google published a case study about WebMetro and our valued client Murad about the success we have reaped from content advertising. Content advertising can provide powerful, cost-effective results and be a fine balance to a media plan that can also contain splashy video and rich media display advertising. Don't be surprised if text-based content advertising is the sleeper success of the next 12 months. Content advertising reveals ads on specialty websites. Search advertising shows ads in response to a user-entered search term. Content advertising through mobile phone is a common event and mostly all of the mobile phone users are greatly aware of it. This feature is used to promote various products, ring tones, games, quizzes, mobile accessories and many more things, either directly associated or indirectly associated with mobile phone features. Content advertising, as most search marketers know, is less targeted and thus has far lower click through rates. In December 2007, CTR on Google search was 31 times greater than on Google's content network (AdSense), at 2.14% for search and 0.07% for content. Content advertising is much more targeted. Generally you want a mix of both. Content advertising is made for contextual advertising. You have an understanding of the type of people you are targeting, and like all of the types of advertising, you find a place they are bound to visit and place an ad there. Content advertising is a different medium. Just like the internet is a different medium than TV, print magazines, news papers. Online advertising is becoming more popular among small businesses that want their site to display on the first page of search results for specific keywords. Pay-per-click advertising is a great way for businesses to do just that. Online content cannot be provided at a fixed cost, as with broadcast programs, because each additional person who accesses a particular web site imposes more bandwidth cost on the operator. Although the additional incremental cost could be very small (depending on the file size of the site's content), the cost may accumulate rapidly depending on the number of people who access the site.
   
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